Marketing5.0

インタビュー

Kotler’s “Marketing 5.0” Summary Part 1: Why Marketing 5.0 Now? Co-author explains.

"Kotler's Marketing 5.0" (Japanese edition) has been released in April 2022. transcosmos held a webinar by Mr. Ivan ...
インタビュー

Kotler’s “Marketing 5.0” Summary Part 2: Multiplying Technology and People, Co-author explains.

"Kotler's Marketing 5.0" (Japanese edition) has been released in April 2022. transcosmos held a webinar by Mr. Ivan...
インタビュー

Kotler’s “Marketing 5.0” Summary Part 3: To improve the new customer experience, Co-author explains.

"Kotler's Marketing 5.0" (Japanese edition) has been released in April 2022. transcosmos held a webinar by Mr. Ivan ...
インタビュー

Kotler’s “Marketing 5.0” Summary Part 4: The five components of Marketing 5.0, Co-author explains.

"Kotler's Marketing 5.0" (Japanese edition) has been released in April 2022. transcosmos held a webinar by Mr. Ivan ...
記事

Introduction of 5A Loyalty Diagnosis service; Part 3: What is Perception Diagnosis?(5 part series)

This article introduces the "5ALoyalty Diagnosis" service, which allows you to engage in loyalty marketing based on the...
記事

Introduction of 5A Loyalty Diagnosis service; Part 4: What is CX Diagnosis?(5 part series)

This article introduces the "5ALoyalty Diagnosis" service, which allows you to engage in loyalty marketing based on the...
記事

Introduction of 5A Loyalty Diagnosis service; Part 1: Getting Started in Building a Loyalty Marketing Strategy(5 part series)

This article introduces the "5ALoyalty Diagnosis" service, which allows you to engage in loyalty marketing based on the...
記事

Introduction of 5A Loyalty Diagnosis service; Part 2: What is 5A Diagnosis?(5 part series)

This article introduces the "5ALoyalty Diagnosis" service, which allows you to engage in loyalty marketing based on the...
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